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Home » Beyond the Sketch | The Sketch My Roof Podcast » Bryan Falchuk, PLRB CEO: Do A Day and Insurance Evolution

Bryan Falchuk, PLRB CEO: Do A Day and Insurance Evolution

Episode 10 · January 29, 2026 · 30 min

Guest: Bryan Falchuk, TEDx speaker, bestselling author of "Do A Day," and President & CEO of PLRB

Host: Brittany Harris, Sketch My Roof

Brittany Harris of Sketch My Roof sits down with Bryan Falchuk, TEDx speaker, bestselling author of "Do A Day," and President & CEO of PLRB. Bryan explains how the Do A Day philosophy helps insurance professionals handle overwhelm in high-pressure roles, tells the story of photoshopping himself onto Oprah’s couch and what happened next, and describes how he is evolving PLRB to serve the adjusters coming up behind them. The conversation covers asking for what you want, whether the industry changes by force or by choice, building healthy cross-departmental relationships, and why curiosity is the secret ingredient to career success and personal fulfillment.

In this episode
  • How the "Do A Day" philosophy gives insurance professionals a way to tackle overwhelm in high-pressure roles
  • Why Bryan photoshopped himself onto Oprah’s couch, what happened next, and the power of asking for what you want
  • How PLRB is evolving to serve the adjusters coming up behind them, and his perspective on whether the industry changes by force or by choice
  • Why curiosity and healthy cross-departmental relationships drive both career success and personal fulfillment

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